Saatva on Vicente Wolf Interior Design for Hispanic Heritage Month

Vicente has been designing Saatva Mattress showrooms across the country. In honor of Hispanic Heritage Month, they crafted this video citing his interior design philosophy interwoven with images of his creative process. In a career spanning 50 years, the Cuban-born interior designer has built his legacy from the ground up and shows no signs of slowing down. Here is their homage to Vicente In honor of #HispanicHeritageMonth.

Wolf was delighted to add his interior design vision to Saatva’s NY flagship store on December 4, 2019 (as well as the upcoming opening of their Washington DC and Los Angeles locations). The Viewing Room, as they call, “is a sensory experience that represents what Saatva stands for,” said designer Vicente Wolf. “When you enter, it’s about evoking a dream-like experience as customers meander through the space and discover the beds.”   With a nod to the warmth and drama of an upscale emporium, Vicente Wolf Associates designed a space that has a whimsical, dreamlike quality.  Without the harsh fluorescent lighting employed by other mattress companies, Vicente incorporated a sophisticated, neutral palette of taupe and grays wrapped in a surreal landscape, guests are swept away to explore and experience Saatva’s full range of luxury sleep products.  Design elements include, a stair sculpture built into the wall, large Greek urn, two silvery ‘fantasy trees,’ striking recessed ceiling cutouts that evoke the sky and several distinctive seating arrangements interwoven between bed displays in various settings.  Shoppers experience an environment that, by design, will evoke a restful ambiance.  Visit their flagship NY viewing room to see Vicente’s work.

Wolf Creates Saatva Mattress’s First Brick and Mortar Store as a Sophisticated “Sensory Experience”

Deep Dive with Dara

Vicente continues to amaze as he defines and describes his creative process for interiors.  In a webinar hosted by DARA CAPONIGRO, the well-regarded Creative Director for F. Schumacher & Co and former Editor-in-Chief of Veranda and before that, Founding Editor of Domino who also held several senior editorial posts and House Beautiful and Elle Décor magazines, Vicente shares his interior design secrets.  This Deep Dive with Dara webinar examines how Vicente conceptualizes furniture layouts with architectural alterations he has developed in floorplans.

Love Happens Magazine: 25 of the Most Charming Interior Designers and Architects

What a surprise; I never thought I’d appear on a list like this.  Here’s what the editors at Love Happens magazine wrote:

While we love women at Love Happens, we also love men! And regardless of gender, we love innovative, inspiring designs! So, in celebration of male design talent around the world, we have curated this list of 25 of the most charming male interior designers and architects. Not only are their designs beautiful, so are they :)!

What They Said About Me

For decades, Vicente Wolf has been at the top of the interior design world, known for his inspired residential, hospitality, and commercial interior design. He has perfected the vocabulary of modern design with a strong reference to the past. When he is not guiding his design team, he takes photographs, gardens, attends the theater, visits museums, and travels to remote corners of the world.

“Vicente is a delightful combination of funny and dead-pan, hard-working yet an escapist, political and unconscious, political and concerned – all mixed into a Latino interior and covered in a shell of New York sophistication.”

Read the Article Here

 

Interior Design Magazine Interview – “Vicente Wolf Shares His Global Outlook”

Vicente Wolf, a 1998 Interior Design Hall of Fame inductee, has stood at the pinnacle of the industry for many decades. In 2019, his eponymous firm celebrated its 45th anniversary, an occasion many would use to celebrate the past, but Wolf’s creative engine moves in one direction: forward. The designer, photographer, and five-time book author is very much inspired and informed by his frequent travels, during which he sources artifacts and furnishings for his modern-minded interiors and his showroom, VW Home by Vicente Wolf. Always moving, he takes time out of his busier-than-ever schedule to reflect on the current cultural moment and his recent work.

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Wolf Creates Saatva Mattress’s First Brick and Mortar Store as a Sophisticated “Sensory Experience”

Using a Greek-inspired motif, beds displays are accompanied by relaxed lighting and furnishings under cove-lit recessed ceiling with cutouts referencing the sky – ceiling is painted PPG’s Lazy Afternoon, coves painted PPG’s Duck’s Egg Blue

Using a Greek-inspired motif, beds displays are accompanied by relaxed lighting and furnishings under cove-lit recessed ceiling with cutouts referencing the sky – ceiling is painted PPG’s Lazy Afternoon, coves painted PPG’s Duck’s Egg Blue

 

The Viewing Room, as they call it “is a sensory experience that represents what Saatva stands for,” said designer Vicente Wolf. “When you enter, it’s about dreaming. As a self-guided space, it invites consumers to use the information stations to self-educate and make a purchase that permits them to sleep soundly.” -Vicente Wolf

I was delighted to add my vision to the recently-opened SAATVA flagship “Viewing Room” location on 3rd Avenue and 58th Street in NYC’s Design District.  With a nod to the warmth and drama of an upscale emporium combined with Grecian imagery, I designed a space that has a whimsical, dreamlike quality.  By incorporating a sophisticated palette of taupes and grays wrapped in a surreal landscape, guests are swept away to explore and experience Saatva’s full range of luxury sleep products.  Elements include, a stair sculpture built into the wall, large Greek urn, two silvery ‘fantasy trees,’ striking recessed ceiling cutouts that evoke the sky and several distinctive seating arrangements interwoven between bed displays in various settings.  Shoppers experience an environment that, by design, will evoke a restful ambiance. The iPads and information stations throughout the space allow guests to interact with Saatva’s collection at their own pace, with trained Sleep Guides available to assist and answer questions.

Please click any image below to begin a slideshow.

All photographs by Vicente Wolf

Mini Vinnie

Mini Vinnie

Vicente Wolf has Cheeky Insta Fun With his Elle Décor A-List Designer DOOB

Elle Décor A-List veteran, Vicente Wolf, is honored and beyond thrilled to have again been named to the magazine’s prestigious list.  There was an added surprise to the 2018 inclusion; each of the designers received a 6” 3D likeness of themselves or DOOB.  Vicente was truly captivated with his.  “I just took it home and couldn’t stop staring at it,” Vicente exclaimed – “it looked just like me!”  With his customary wry wit, Vicente knew something had to be done with this awesome little wooden man.

Preferring to be behind the camera, not in front of the lens, the idea struck him that this guy could be his social media avatar…perfect!  Mini Vinnie was born.  Beginning on June 15th Mini Vinnie has made Instagram appearances among Vicente Wolf’s eye-catching interiors and exuberant photos of his exotic world travels.  Dropping into a swanky Hamptons party or checking out his collection at VW Home – from the inside of a Buddha hand, who can tell what mischief this impish little guy will be up to next?

Read ELLE DÉCOR’S coverage of Vicente’s social media adventures with Mini Vinnie: VICENTE WOLF IS OBSESSED WITH HIS 6-INCH MINIATURE